Simons OneView provides access to U.S. adult consumer data on product and brand usage, spending behavior, media habits and a lot more. It allows you to create customized reports analyzing the demographic and psychographic characteristics of product users and their media behavior.
It can be accessed from the Databases A-Z link on the Library home page.
- Click on More for a user guide or the links below for more help using the database.
More Info / Source(s)
- Simmons OneView Guide (MacPháidín Library)
- Simmons OneView Basic Guide (MSU Libraries)
If you need further assistance, please Ask Us!
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